Terms of Service
These Terms of Service (“Terms”) govern your access to and use of BBL SEO Analytics (“the Service”), operated by Built by Leon (“we”, “us”). By creating an account or using the Service, you agree to these Terms. If you do not agree, do not use the Service.
1. The Service
BBL SEO Analytics is a web-based SEO analytics and reporting platform. It provides search-ranking tracking, keyword research, backlink analysis, technical site audits, reporting, and optional integrations with Google Search Console and Google Analytics.
2. Accounts
- Accounts are provisioned by our administrators. You are responsible for keeping your login credentials secure and for all activity under your account.
- You must provide accurate information and notify us of any unauthorised use of your account.
- You must be at least 16 years old and able to form a binding contract.
3. Acceptable use
You agree not to:
- Use the Service to violate any law or third party’s rights.
- Track domains or properties you do not own or are not authorised to analyse, where doing so would breach any law or agreement.
- Attempt to gain unauthorised access to the Service, other accounts, or our infrastructure.
- Resell, sublicense or provide the Service to third parties except as expressly permitted for agency use of client projects.
- Overload, disrupt or circumvent rate limits or usage quotas.
4. Third-party integrations
Connecting Google Search Console or Google Analytics is optional. When you connect an integration, you authorise us to access the relevant data on your behalf as described in our Privacy Policy. Your use of Google services remains subject to Google’s own terms. You can disconnect an integration at any time from the project settings, or revoke access from your Google Account.
5. Third-party data
Ranking, keyword, backlink and audit data is sourced from third-party providers and from search engines. It is provided “as is”. We do not guarantee its accuracy, completeness or timeliness, and search engines may change how results are presented at any time.
6. Fees
Where a paid plan applies, fees are billed in advance for the billing period shown at sign-up. Unless stated otherwise, fees are non-refundable except as required by law. We may change pricing on renewal with reasonable notice.
7. Intellectual property
The Service, including its software, design and content, is owned by Built by Leon and its licensors. We grant you a limited, non-exclusive, non-transferable right to use the Service during your subscription. You retain ownership of the data you submit; you grant us the rights necessary to host and process it to provide the Service.
8. Availability
We aim to keep the Service available but do not guarantee uninterrupted access. We may modify, suspend or discontinue features with reasonable notice where practicable.
9. Disclaimers
The Service is provided “as is” and “as available” without warranties of any kind, whether express or implied, including fitness for a particular purpose and non-infringement. We do not warrant that the Service will meet your requirements or that results obtained will be accurate or reliable. Nothing in these Terms excludes liability that cannot be excluded under applicable law.
10. Limitation of liability
To the maximum extent permitted by law, we will not be liable for any indirect, incidental, special, consequential or punitive damages, or for any loss of profits, revenue, data or goodwill. Our total liability arising out of or relating to the Service will not exceed the amount you paid us for the Service in the 12 months before the event giving rise to the claim (or £100 if you have paid nothing).
11. Termination
You may stop using the Service at any time. We may suspend or terminate your access if you breach these Terms, if required by law, or if we discontinue the Service. On termination, your right to use the Service ends and we may delete your data in accordance with the Privacy Policy.
12. Changes to these Terms
We may update these Terms from time to time. For material changes we will notify account holders by email. Continued use of the Service after changes take effect constitutes acceptance.
13. Governing law
These Terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction, subject to any mandatory consumer-protection rights in your country of residence.
14. Contact
Built by Leon — BBL SEO Analytics
Email: leon@builtbyleon.com